Meta PMs Use Vibe Coding to Build Prototype Apps for Mark Zuckerberg - Business Insider
vibe-prototypes by PMs

“PMs are actually vibe coding products, and we’re showing them to Zuck and leadership, and it’s allowing us to iterate and explore the space really fast,” said Joseph Spisak, a product director in Meta’s Superintelligence Labs (MSL), onstage at the TechEquity AI Summit in Sunnyvale, California, on Friday.

Companion note to the Instagram note. The fact is, the most expensive part of the idea, the prototype can now be accomplished in a few weeks instead of months, And by one person instead of a team.


Quote Citation: Pranav Dixit, “Meta PMs Use Vibe Coding to Build Prototype Apps for Mark Zuckerberg - Business Insider”, Nov 8, 2025, 5:00 AM ET, https://www.businessinsider.com/meta-vibe-coding-build-prototype-apps-mark-zuckerberg-2025-11