The findings raise a thorny question: If the very workers who helped pioneer online networks, mobile apps, and virtual worlds are balking at AI, how can leaders in any industry expect their employees to buy in?
“It’s a problem when the dogs won’t eat the dog food,” says Doug Creutz, an analyst at TD Cowen who covers the entertainment industry.
I mean. Pointy haired boss meme already exists. No one likes to be told HOW to do their jobs. Better to ask if AI tooling can help Than mandate and watch token count.
Quote Citation: Sarah E. Needleman, “Bosses, Employees Battle Over AI at Video Game Giant Electronic Arts - Business Insider”, Oct 21, 2025, 4:11 AM ET, https://www.businessinsider.com/inside-ai-divide-roiling-video-game-giant-electronic-arts-2025-10